The fairs, customs, food habits, beliefs, attire and occupation explicate the hard-earned lifestyle of the aborigines. The people of Kullu believe in simple living and perseverance.

The fairs and festivals celebrated in the valley are an indispensable part of the native ethos. These vibrant fairs carry great religious and economic importance for the people here.

The customs and rituals practiced in the valley depict the simple lifestyle of the natives, living close to Nature. The people here worship deities who are sages, snake gods and other powerful gods and goddesses mentioned in ancient Indian scriptures. Every village has beautiful temples dedicated to these deities.

The people of Kullu are primarily farmers, but now the population has also scattered into emerging occupations as tourism, handloom industry and other skillful fields like computer applications. More than 70% of the people here are literate. This includes an equal ratio of men and women. Govt. sector is one of the most favoured source of employment.

There is a rich tradition of folk arts in Kullu. The excellent temple carvings, vibrant handicrafts , spectacular folk dances and melodious songs show the sensitivity of the people. The exquisitely build temples, castles, and forts are the monuments of an advanced form of architecture and sculpture that flourished in the valley in past.
 

 
Malana, a remote village, situated at a height of 2520 m, is believed to be one of the oldest existing Republics. The villagers strictly follow their ancient beliefs, culture, customs and religion. Jamlu devta (chief deity of the village) governs the administration, judiciary and politics of the village through the 'gur' (the deity's spokesperson).